Examining The Impact Of Strategic Supplier Partnerships, Customer Relationship, Postponement, And Supply Chain Responsiveness On Operational Performance: The Moderating Effect Of Demand Uncertainty
نویسندگان
چکیده
Uncertainty in demand is a common problem that always occurs various businesses, this inseparable from market trends continue to change so the wants and needs of consumers also change. The role companies overcoming uncertainties maintaining firm performance an issue debated among scholars. Therefore, study investigates moderating effect uncertainty on relationship between strategic supplier partnerships-supply chain responsiveness, customer relations-supply postponement -supply responsiveness operational 7 largest food beverage Indonesia, which Jakarta. Jakarta because researchers come know enough about condition development area research objective. Seven hypotheses were formulated tested using correlation regression statistical techniques data collected 150 respondents through questionnaire survey purposive sampling technique. findings, partnerships, relationships positively significantly affect supply while delays negatively has positive significant impact performance. In addition, moderates partnerships responsiveness. However, Based these managers are expected be able reduce can improved.
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ژورنال
عنوان ژورنال: Business and Entrepreneurial Review
سال: 2023
ISSN: ['0853-9189', '2252-4614']
DOI: https://doi.org/10.25105/ber.v23i1.16229